Blog.

Articles I publish first on LinkedIn and keep here in long form. They are categorized by Professional or Personal and can be filtered by theme.

Articles appear newest first.

2 articles·RSS feed

25/08/26August 25, 2026·Professional·1 min read

The Bottleneck Is No Longer Technical, It Is Clarity

Amaru Invest would have cost me 200k euros and 18 months. It took 3 months and a laptop. When building gets this cheap, the scarce resource is not engineering, it is knowing which problem you actually care about.

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21/08/26August 21, 2026·Professional·4 min read

I Built Two Software Products Without Writing a Single Line of Code

I have built two software products without writing a single line of code. Here is the story of Amaru Invest, an AI-powered valuation tool for stocks, bonds and commodities, and what no-code tools like Lovable made possible.

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