Juan F. Arroyo M.
I help individuals and businesses solve primary problems through human-centered software products.
I am Juan F. Arroyo M. Born in Venezuela to Peruvian migrant parents, educated in France and shaped by young ventures in Spain, I learned to be comfortable being the first. Today, I turn that mindset into products, systems and ideas that help people make better decisions.
Learning into practice
In progress
Products I'm shipping
Amaru Invest
A platform that helps individual investors research, compare and debate assets with more structure and independence.
Visit the siteJoin the waitlistHermes Fitness
A training platform that turns personalized plans, progression and community accountability into a consistent practice.
Visit Hermes FitnessPutting it into practice
Learning by building inside young ventures.
I joined two fintech ventures as their first hire in my respective functions.
Explore my workFinancial Analyst
Contributed to securing Banco de España authorization as a payment institution and helped the founders optimize resources for Seed fundraising.
Account Executive
Managed 200+ clients, originated and closed four M&A deals averaging €6M, and mentored new team members using the frameworks and processes I had developed.
Where I am heading
Long-term problems deserve long-term builders.
I am especially interested in where Go-to-Market, Product, Marketing and Data meet.
Longer term, I want to help build and scale ventures in Education, Health and Infrastructure across Europe and the Global South, especially Latin America. Talent is universal; the conditions to unlock it are not.
I am looking to learn and collaborate with people who bring intellectual curiosity, high standards, low egos and a long-term vision.
Ideas in public
Notes from building, moving and learning.
Daily reflections, quotes I return to and principles I put into practice. Alongside them, longer articles on entrepreneurship, migration and the experiences that shape my judgment.